With all the things happening in the world, many hookah enthusiasts are itching for something new, something fresh to hit the market. The American market may seem a little stagnant with not many new product releases happening. We grew accustomed to the seemingly endless launches of HMD’s and hookah pipes but with things slowing down slightly, we are left with a void that needs to be filled. Today we are excited to talk about a new hookah tobacco brand that has hit our shelves, MustHave shisha tobacco.

MustHave is one of the most famous shisha brands to come out of the Russian hookah market, with Pinkman being the best-selling flavor in the CIS (Commonwealth of Independent States) market. MustHave hookah tobacco launched in 2018 and quickly became one of the most sought after shisha brands. My first real experience with Pinkman was in Russia while I was attending the Hookah Club Show. After those first few hits I quickly knew that I would be ordering it at every hookah lounge possible, with the goal of trying as many mixes as the hookah masters could dream up. The basic raw material of tobacco for MustHave hookah is a mixture of moderately strong, dark burley collected in seven countries of the world and subsequently passed the toasting process at one of the most high-tech sites in Italy. Optimal strength, bright flavors, all sealed up in some of the most convenient packaging seen in any shisha tobacco brand, MustHave has hit all the marks to keep hookah enthusiasts looking for more.